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Bluse 230 2901

2 .599 DKK

Blouse, slit detail front with signature pearl button.


Fabric 2901 is a well used classic Elise Gug fabric. The weave is special, it is like a satin, but perhaps a satin 2.0, A normal satin weave has a shining side and a matte side, this weave has a smaller contrast between the two sides, the threads move not only form side to side as in a normal weave, that also move up and down, this makes the fabric more fluid in the movements.

Also the threads are the two fibers, Viscose and Acetate in one thread, So each thread is a mix of several even smaller threads, each fiber consists of several smaller threads. Oh, so complicated !

Together this gives one of the best fabrics in the collection. However, it is also one of the most expensive. So it is in this season only used in theis classic ELISE GUG blouse with a slit and a pearl button.

Pearl buttons are a big trend, most other designers just haven’t found out yet, so ELISE GUG is still one of the few designers with pearl buttons. (And to be honest, they are not really real pearls, sorry if you thought otherwise ;-(


We have discussed the price of 2901 with the factory. They are italian, so they are keen on keeping the quality, and for that, we still have to pay.


Details: Wash on 30 degrees.

Note: Composition: 52% Viscose and 48% Acetate

Product no: 230-2901

Model is 180 cm and wearing size 36.


Buying anything with a short distance to transport lowers the CO2 emission. Why buy for instance vegetables flown in from very far away? Buy locally to save the very high emissions of not only CP2, also particles and more packaging in plastic. And buy organic because organic products protects the disappearing insects

Elise Gug produces in Italy. The products travel 1800km from producer to shop. This gives 20% of the CO2 emission compared to production is China, 9000km from the shops in Europe.

This is not a precise scientific calculation, even as 1500 km is exactly 20% of 9000km, it compares diesel trucks from factory to shop with airplanes from Shanghai to Copenhagen plus trucks to Shanghai and from Copenhagen, and also repacking during a 2-week process at a factory in Denmark. We ship from factory to shop, not via a warehuse in Copenhagen so we have no need for extra ironing and repacking. In all, we are safe that our method is so much better for the CO2 emission that nothing really is better than going down to 20% of the CO2, when governments want a 25% reduction they are ridiculed as giving empty promises. Well, buy locally and all that, and of course, buy ELISE GUG. We also think that the durability makes only buying half what is necessary with most fashion, reduces the CO2 even more. 10% !

Elise Gug - Official site

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